About us

Ordr.in builds easy-to-use software products that turn any website, app or device into a way to order food. Restaurants join our network to acquire new customers and grow their businesses. Publishers and app developers work with us to tap the massive consumer demand for restaurant information. Our mission is to increase the number of ways consumers connect with restaurants and restaurants with consumers.

A Google Ventures-backed technology company, Ordr.in is bringing about massive change to the way customers and restaurants connect and transact online and has been featured in Business Insider, Inc., TechCrunch and GigaOM, at Web 2.0 Expo and on untether.tv. In 2011, Ordr.in’s founders were listed on the Silicon Alley 100 and went through the TechStars NY startup accelerator program.

David Bloom

David Bloom is founder & CEO of Ordr.in. Before founding Ordr.in, David ran restaurant industry development for American Express and operations for an online food ordering company. In both roles, David realized the need for a service that connects local restaurants and food ordering websites to national sales channels. In a past life David worked at the U.S. Treasury and at the Council on Foreign Relations where he was also a Term Member.

David lives in Brooklyn with his understanding wife and two adorable children.

Felix Sheng

As founder & CTO, Felix Sheng architects, builds, and maintains the technology behind Ordr.in. Before founding Ordr.in with David, Felix consulted for major media brands such as such as The Atlantic Monthly and New Republic on designing and overseeing their websites. Previously Felix held senior R&D, architecture and development rolls at startups, consulting agencies and growth stage ventures. He was the first technical hire at the NYTimes.com.

Felix lives in Brooklyn with his wife, daughter, cat and rock climbing shoes.